McDonalds responds.

A balanced and thought out response [flash needed, sadly - there may be a text version] to Super Size Me from McDonalds. I'm impressed they've taken it on the chin and are responding in a level headed manner. Rare for a large coroporation these days...
The thing I liked best about the McDonalds flash thingy was that in their meal combination selection things they didn't include and of their beefburgers larger than a big macs, no big "tasty"s, no quarter pounders with or without cheese...

In the end though I agree (ish) with McDonalds - if you eat lots of McDonalds without factoring in the fact that it is not the most healthy of foods, and neglect exercise and other necessary parts of your diet, then you will not be healthy.

I'm not even going to contemplate discussing advertising, misleading statements about their food and the rest of the things that McDonalds are famous for though, as I'm meant to do some work this afternoon.
Indeed, I'm by no means absolving them of all evils, but at the end of the day consumers need to be responsible for their own actions. Maccy Dee's offer the product, noone makes them buy it, right?

It is impressive thought that you can eat a low cal, low fat, varied diet entirely from McDonalds - a rather interesting counterpoint to what was the movie's rather limited premise (I've not seen it, to be fair, but have read a good deal about it in the press - is that an unfair comment, those who have seen it?).
Well, the film doesn't seem to be a fair and balanced assesment of the situation, so I suppose they could have taken a view of not lowering themselves. I think they come off quite well from that microsite, really.
I haven't seen the film, but my impression is that the guy hasn't quite grasped the concept of a control experiment. As I understand it, he said "I'll switch over to eating at McDonalds all the time, and I'll also reduce the amount of exercise I do to precisely match the average American (via milometer in shoes)". He then deduced that his weight gain was all McDonalds' fault. I think it would be fairer to keep one thing constant (diet or exercise) while varying the other. That's not to say that I'm endorsing McDonalds' food (I rarely eat there myself), just that I think his experiment was inconclusive.

There was a similar thing in an Oprah episode I saw ages ago, where they were trying to test for racism. They got a young black guy to walk around asking people for the time, and most people ignored him. Then they put make-up on him so that he appeared to be white, he went round again, and most people answered him. However, they also changed his clothes (jeans vs suit) and his attitude (banging on car windows vs saying "excuse me"), so I have similar objections to that.